(BBR) Chip Dizárd took photos at the official launch of Allison Manwell's book Someday is Today: Achieveing Racial Equity in the Workplace at the Reginald F. Lewis Museum in Baltimore, Maryland.
Chip have compiled a list of 10 essential photos you need from your book launch.
- Book Cover Photo
Allison holds her latest book (Photo by Chip Dizard)
A cover photo is a must-have for any book launch. This image should feature you standing proudly next to a display of your book, showcasing the cover design.
- Author Signing
Allison signs books for attendees (Photo by Chip Dizard)
This photo captures the personal connection between you and your readers and can be a great promotional tool for future book signings.
- Key Attendees Group Shots
Michael Cryor of the Cryor Group and Allison
Nothing speaks more than an endorsement of your book. On your shot list, get key attendees or those who attend your book launch.
Key women who support Allison and her books.
- Guest Interactions
Guest interactions at the book launch.
Book launch photos should give you a sense of what it was like to be there, and it also should have you in FOMO-Fear of Missing Out.
- Book Merchandise/Display
Book store
Bookmarks and book information
If you have any merchandise related to your book, like bookmarks or tote bags, take photos of them on display. These images can help promote your book and create additional revenue streams.
- Author Discussion
Robert Matthews leads the discussion about the book.
Try to get real emotion from the author's discussion of the book. Any movement or facial expression helps tell the story of the event.
- Audience Reactions
Audience members react to jokes being told during Allison's book launch.
Show the audience and people who attended the event. Action photos work best for marketing.
- Show Sales
Sales transactions of Allison's books.
It's a book launch, but ultimately it's a sales event. You have to show that sales are being made and transactions have occurred. Try to get sales photos without any personal and identifying information being shown.
- Food Set up
Catering by Class Act Catering
Class Act's famous lump crab dip was a hit.
Class Act provided catering, and of course, the attendees enjoyed it. It's best to get the food set up early as it tells the event's story.
- Photos with Guests
Smiling photo with a guest.
Photos with guests are very important to capture. Often, the author knows many of the guests and will pose for photos with them.
Bonus Photo Tip: Author Signature Portrait
Allison requested a shot of her looking at her previous building where she worked.
Every author needs a signature portrait that means something to them. This photo Allison showed Allison looking at the previous building where she worked and embracing the future.
Bonus Tip: Get Video
Video can tie everything together and show action and emotion.
https://vimeo.com/990742350?share=copy Video link
In Closing
Every event is filled with unique memories worth preserving. If you have an upcoming celebration, big or small, I’d love to help you capture those moments in a way you’ll treasure forever.
Please feel free to contact me about your event and how we can collaborate to create meaningful content.
(All photos and video by Chip Dizard Studios)
chipdizard.comChip Dizard Studios
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10 Essential Photos You Need for Your Book Launch
Chip Dizard Studios
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